When the pandemic shut down much of the country, people across America quietly began reinventing themselves—turning their passions into businesses on eBay.

eBay was eager to tell their stories, but shooting documentaries in dozens of states at the height of the pandemic was no easy task. To accomplish it, we developed remote production processes that enabled us to create more than 25 unique seller profiles in rapid succession without sacrificing the intimacy of the films.

The seller stories spawned hundreds of social videos and helped audiences engage with the purpose, community, and opportunity eBay presented in an uncertain time.

We’re helping the Hackensack Meridian Health Foundation raise $1 Billion for healthcare and medical research in New Jersey—with a little help from Super Bowl MVP Eli Manning and Jersey Mike’s founder Peter Cancro.

It was an honor to be trusted with the most personal stories of everyday people’s lives—from battling brain cancer to facing financial ruin from medical bills—and the remarkable caregivers fighting day in, day out to create solutions where none exist. Getting voicemails from Danny DeVito is sort of a thrill too!